BRENDON CANT brendon at iinet.net.au
Wed Sep 19 02:56:07 CEST 2007

MEDIA RELEASE -- 19/09/07



PPC Linley Valley Fresh, part of the Craig Mostyn Group, now has organic
certification at its Wooroloo processing facility, meaning WA pork producers
can grow organic pork and have it processed for domestic and export markets.


Accreditation by the National Association for Sustainable Agriculture
Australia (NASAA), the leading organic certifier, facilitates worldwide
organic market access.


NASAA is nationally accredited and audited under the Australian Quarantine
and Inspection Service Organic and Biodynamic program.


PPC General Manager, Ron Penn said PPC was leading the way with its timely,
pro-active response to demand growth in the organic pork market, both in
Australia and overseas, particularly in Singapore.


Mr Penn and PPC Agribusiness Manager, Lui Rinaldi recently returned from
Singapore, where PPC confirmed its ranking as Australia's number one
supplier, by volume and quality, of fresh pork.


"We pride ourselves on being market leaders," Mr Penn said "and are now the
preferred fresh pork supplier to Jordon International, which supplies the
Dairy Farm Group's chain of Shop n Save Supermarkets."


"Back home in WA, we work alongside producers to help build the industry for
all stakeholders, hence why we made the investment in organic
accreditation," he said.


PPC Technical Manager, Julia Zubko said that because PPC's plant was already
state of the art, there were few requirements to satisfy in gaining organic


Organic pigs will be processed first in the morning and carcases will be
stored in a separate, clearly identified area in chillers and will be
clearly identified by branding.


According to Ms Zubko, PPC is currently designing an organic NASAA stamp. 


"As with non-organic pigs, processing at Wooroloo is carried out quickly and
without stress and pigs are given rest, shelter and water after unloading,"
she said.


Producers supplying organic pigs to PPC also have some responsibilities:
they must feed only organic feed to their stock, must provide clean shelter
and shade against the elements and must house or run pigs at minimum "on
ground" densities.


PPC Linley Valley at Wooroloo processes 98 per cent of the pork produced in
WA and this year has invested more than $4 million upgrading its boning room
to become the most modern in Australia.



Authorised by 'PPC Linley Valley Fresh' and issued on its behalf by

Brendon Cant & Associates, Tel 08 9384 1122

MEDIA CONTACT: Ron Penn, Tel 08 9573 1300 or Mobile 0418 906 278





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