[ASC-media] NEW SCIENTIST PRESS RELEASE 12 FEBRUARY 2011

RBI - NewScientist - Media (RBI - AUS) media at newscientist.com.au
Wed Feb 9 01:18:34 CET 2011


NEW SCIENTIST PRESS RELEASE 

NEW SCIENTIST MAGAZINE ISSUE DATE 12 FEBRUARY 2011 (No. 2799)

THESE MAGAZINE STORIES ARE EMBARGOED FOR PRINT OR BROADCAST UNTIL: 05:00
HRS AEST (07:00 HRS NZST) THURS 10 FEBRUARY 2011. 

All FULL-TEXT articles together with artwork, photos and graphics shown
on the PDFs below are not to be downloaded and reproduced without prior
permission from New Scientist. The articles are distributed in advance
of publication to those authorised media who may wish to report on our
stories, quoting extracts as part of fair dealing with this copyrighted
material.

Reports on stories must credit NEW SCIENTIST as the source.

Reports online must include a link to www.NewScientist.com
<http://www.newscientist.com/>  

DO YOU COME HERE OFTEN?
There is any number of ways to attract a mate, but what's the research
and results behind the different approaches? Can cheesy chat-up lines
actually work? Is buying a new outfit a justifiable expense? How
important is it for men to take an interest on a woman's surroundings?
Feature Pages 36 - 39
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_036-
039.pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_036
-039.pdf> 

GRIPPING YARNS
A good story can captivate you, whether it's in a film, TV show or a
book. New Scientist investigates why some narratives are so compelling
and the practical potential of a good story. Feature Pages 45 - 47
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_045-
047.pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_045
-047.pdf>  

CARELESS PORK COSTS LIVES
Medical statistics are misrepresented by more than just the media. While
there is a sense of certainty created by hard numbers, they can easily
be misused or misinterpreted. How do we know if the so called facts we
receive are the truth? Feature Pages 40 - 44
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_040-
044.pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_040
-044.pdf>  

EVOLUTION'S X FACTOR
In more than a century and a half, no one has been able to solve Charles
Darwin's "mystery of mysteries." Only now are scientists getting closer
to unlocking the secret of how one species can split into two and a
single gene could hold the answer. Feature Pages 32 - 35
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_032-
035.pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_032
-035.pdf> 

DEAD, BUT A BRAIN WAVE LINGERS ON
A study on decapitated rats at Radboud University in the Netherlands may
have pinpointed the fine line between life and death. Experts discuss
the implications that a pulse in brain activity post-decapitation could
have for the human body. Pages 8 - 9
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_008-
009.pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_008
-009.pdf>  

ARMY WANTS RAPID-FIRE RUBBER BULLETS FOR CROWD CONTROL The US army is
planning to field "rubber bullets" for machine guns, claiming they will
help quell violent protests without the loss of life. The accuracy of
longer range, rapid-fire weapons has been questioned as these supposedly
non-lethal bullets could still do serious damage if they hit a person in
the head. Page 24
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_021.
pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_021
.pdf> 

TASTE BUD TRICKERY MIGHT BE NEEDED TO CUT SALT INTAKE Substitutes for
salt could help to reduce our salt intakes by the drastic amounts deemed
necessary by the American Heart Association.  Thickeners could hold the
key to tricking our senses into experiencing saltiness at far healthier
levels.  Page 11
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_011.
pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_011
.pdf>  

SPAGHETTI JUNCTION REGROWS SPINAL CORD
In order to find a way of helping spinal cords to regenerate, Italian
experts have taken inspiration from a hollow pasta called bucatini. The
experiments have already shown considerable progress in stimulating
nerve repair and growth. Page 10
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_010.
pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_010
.pdf>  

SNIFFING OUT A STENCH
In some US states foul odours can lead to huge fines, but how do you
measure the potency of bad smells? Enter the Nasal Ranger. The device
can measure the level you can no longer detect a bad odour and the
number of dilutions with fresh air required to get there. Page 21
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_021.
pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_021
.pdf>  

WHO ATE ALL THE PLANETS? BLAME THE 'BLOATARS'
Stars that have suddenly increased in size may have 'devoured' the
planets that spiral them, making them both bigger and brighter, say
experts at the European Space Agency in the Netherlands. Page 10
http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_010.
pdf
<http://static.rbi.com.au/common/contentmanagement/ns/pdf/NSC_120211_010
.pdf>  

The following articles are for IMMEDIATE RELEASE. Please click on the
links below to view the full-text articles. 

HIV-LIKE INFECTION BANISHED FROM MICE
Marc Pellegrini and colleagues from the Walter and Eliza Hall Institute
of Medical Research in Melbourne, Australia have cleared an HIV-like
infection from an animal without the use of antiviral drugs. This is the
first time such a feat has been achieved.
http://www.newscientist.com/article/dn20086-hivlike-infection-banished-f
rom-mice.html
<http://www.newscientist.com/article/dn20086-hivlike-infection-banished-
from-mice.html>  

EGYPT AND TUNISIA: ROCKED BY THE GLOBAL FOOD CRISIS The Global Food
Crisis that saw wheat prices rocket by 50% in 2010 could be to blame for
the current political instability in Tunisia and Egypt. With food prices
at an all-time high according to the UN Food and Agriculture
Organization, could more political drama be imminent?
http://www.newscientist.com/article/dn20100-egypt-and-tunisia-rocked-by-
the-global-food-crisis.html
<http://www.newscientist.com/article/dn20100-egypt-and-tunisia-rocked-by
-the-global-food-crisis.html> 

TEMPLE CONFLICT COULD SPELL MALARIAL DOOM A region of land disputed by
Thailand and Cambodia is also home to a new drug-resistant strain of
malaria. Conflict in the area may undermine efforts by the World Health
Organization to keep the disease in check.
http://www.newscientist.com/article/dn20101-temple-conflict-could-spell-
malarial-doom.html
<http://www.newscientist.com/article/dn20101-temple-conflict-could-spell
-malarial-doom.html> 

THE MORE YOU LIE, THE EASIER IT GETS
Practice makes perfect. The more you lie the easier it gets and the
easier it becomes to fool not only people but lie detectors as well.
http://www.newscientist.com/article/dn20085-the-more-you-lie-the-easier-
it-gets.html
<http://www.newscientist.com/article/dn20085-the-more-you-lie-the-easier
-it-gets.html> 

JUNK FOOD DIET LOWERS CHILDREN'S IQ
Research results published this week show children with diets high in
fat and sugar have lower IQ scores compared to children with healthier
diets.
http://www.newscientist.com/blogs/shortsharpscience/2011/02/junk-food-di
et-lowers-children.html
<http://www.newscientist.com/blogs/shortsharpscience/2011/02/junk-food-d
iet-lowers-children.html> 

WITHOUT LANGUAGE NUMBERS MAKE NO SENSE
People need language to understand numbers and while this has been long
suspected, it was previously unconfirmed. This discovery could shed
light on how children acquire their number sense.
http://www.newscientist.com/article/dn20095-without-language-numbers-mak
e-no-sense.html
<http://www.newscientist.com/article/dn20095-without-language-numbers-ma
ke-no-sense.html> 

........................................................................
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ENDS

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National Marketing Manager
New Scientist
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