[ASC-media] ONLINE BRIEFING ALERT: "Father of the green revolution" visits Australia [Today at 1.10pm AEDT] - PLEASE NOTE SLIGHT TIME CHANGE

Susannah Eliott SEliott at aussmc.org
Tue Feb 15 02:42:41 CET 2011

Dear ASCers,

Apologies for the short notice. Feel free to join online if you would
like to.

Best wishes



Australian Science Media Centre

REMINDER:  "Father of the green revolution" visits Australia

ONLINE BACKGROUND BRIEFING - Today (15 Feb) at 1.10pm AEDT online

Professor Monkombu S Swaminathan is often been hailed as India's "father
of the green revolution" for his extensive work in agricultural science.
Along with Mahatma Gandhi, he was named by TIME magazine as one of the
top 20 most influential Asian people of the 20th Century and holds the
UNESCO Chair in Ecotechnology at the M S Swaminathan Research

He is visiting Australia this week to speak at the CCRSPI conference
<http://www.theccrspiconference.com.au/>  on climate change and
agriculture in Melbourne and will speak at a public forum
<http://www.theccrspiconference.com.au/viewStory/Public+Forum>  (How do
we feed and clothe the world in 2050?) on Wednesday with ABC's Fran
Kelly and several Australian scientists. The AusSMC has organised an
online briefing for journalists with Swaminathan and Australian
agricultural scientist, Professor Snow Barlow.

The briefing will discuss the following issues:

*         An estimated doubling of global food production is needed over
the coming decades to feed the world's growing population

*         This increased food production must be achieved in the context
of a changing climate and reduced availability of land, water and
fertilisers, and with an increasingly urbanised workforce

*         Agriculture has responded to the productivity challenge in the
past - can it do so again? What are the particular challenges and
opportunities for Australia?

To arrange interviews with the speakers and others at the conference
please contact Lauren Hull, CCRSPI Communications Coordinator, on 0448
808 839 or lauren.hull at unimelb.edu.au



*                     Professor M S Swaminathan, M S Swaminathan
Research Foundation, India 

*                     Professor Snow Barlow, Foundation Professor of
Horticulture and Viticulture at the University of Melbourne


DATE:  TODAY (Tuesday 15 February 2011)


DURATION: Approx 40 min

VENUE:  Online


Journalists can follow the briefing online via audio and video
streaming.  Each presenter will speak for 5-7 minutes followed by
questions. Journalists will have the opportunity to ask questions

1. Go to the briefing web portal by clicking here 5 minutes before the
start time or anytime during the briefing
<https://aussmcus.webex.com/aussmcus/onstage/g.php?d=822073100&t=a> .
Alternatively go to www.aussmc.org and follow the links.

2. Enter your name and email address

3. Click "Join".

 (System requirements: You will need a broadband connection and
speakers/headphones to hear the event. Allow 1-2 mins for your computer
to be configured correctly, install ActiveX, if asked)

*Note* some Fairfax journalists may not be able to access the online
system due to a firewall issue. 

1. For phone only access please call: 1800 671 909. 

2. Enter access code 822 073 100#. Wait for the prompt and press #. 

Radio stations can also record the briefing over a phone line. If you
would like to make sure that you can connect, please contact us to
arrange a quick test before the day.

If you have any problems joining the briefing online, phone Webex on
1800 12 92 78 quoting event number 822 073 100.

Audio files will be posted on our website at www.aussmc.org as soon as
possible after the event.

For further information, please contact the AusSMC on 08 7120 8666 or
email info at aussmc.org.    

Date issued: 14 February 2011    

Australian Science Media Centre (AusSMC)    

Street address: The Science Exchange, 55 Exchange Place, ADELAIDE  SA

Postal address:  PO Box 237, RUNDLE MALL  SA  5000

Ph: (08) 7120 8666 | Fax: (08) 8231 7333 | info at aussmc.org
<mailto:info at aussmc.org>  | www.aussmc.org <http://www.aussmc.org> 


The Australian Science Media Centre (AusSMC) is an independent,
non-profit service for the news media, giving journalists direct access
to evidence-based science and expertise. The national centre is advised
by a Science Advisory Panel and governed by a Board of Management.  It
is supported by a wide variety of sectors with each contribution capped
at 10% of total running costs.  Foundation sponsors are the ABC, APN
News & Media, CSIRO, Fairfax Media Ltd, the Govt of SA, Innovative
Research Universities Australia, Media Monitors, News Ltd, New South
Wales Govt, Orica Ltd, Queensland Govt, ResMed Inc, the Royal
Institution of Australia, the State Govt of Victoria, Network Ten and
the University of Melbourne.  Gold Sponsors are the Australian Academy
of Science, ATSE, Cisco Systems Inc., CSL Ltd, IBM Australia, Shell
Australia Ltd and the University of Adelaide. Supporters include AMTA,
Flinders University, Johnson Winter & Slattery, Microsoft Pty Ltd,
O'Loughlins Lawyers and the Powerhouse Museum.


Disclaimer: Please note that any views expressed are the personal
opinions of the experts named.  They do not represent the views of the
AusSMC or any other organisation unless specifically stated.  The AusSMC
attempts to provide a range of views from the scientific community. 


The AusSMC can help journalists find an expert on a topical area of
science.  For more details, contact us. If you do not wish to receive
further emails from the AusSMC, please reply with "Unsubscribe" in the




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